This is the third post of a 5-part series on search engine optimization myths. Part 1 covered the myth of the magic formula. Part 2 covered the myth of the quick fix - "one and done".

The Myth: Pay Your Way to the Top

If I pay this company to search engine optimize our site, then we will rise in the rankings.

This is the second post of a 5-part series on search engine optimization myths. Part 1 covered the myth of the magic formula.

Many SEO companies offer services that make it sound as if success in organic search results can be accomplished in one fell swoop. But an initial round of keyword research, link building, and site restructuring will only get you so far, and without continuous improvement your SEO campaign is likely to fall on its face.

Welcome to the brand new BravoSmart website! We've updated the site to include more up-to-date information about the services we provide. We've also added a ton of free resources we hope you'll find useful as you attempt to grow your business online. Here's a quick summary of what's new at the site and at BravoSmart Web Design.

BravoSmart Web Design Blog

First of all, you can look for updates from our new blog. We'll include articles on a range of topics, including search engine optimization, using the Joomla content management system, and effective internet marketing using social media channels. This will also be our hub for announcing news about what's happening here at BravoSmart. Please subscribe to the blog to receive updates in your RSS reader of choice.

Congratulations are in order for Freedom Pet Pass, a BravoSmart client and producer of the world's most energy efficient dog door. They were recently featured in an article in the Bay City Times, receiving recognition from the MSBTC as the Great Lakes Bay Region’s best small business for 2010.

In the article Brad Algar was kind enough to mention the role of BravoSmart Web Design in their business success. Freedom Pet Pass came to us for a website redesign about a year ago, and according to Brad online sales have increased 5X since the site launched. We're glad to have a small role in the success of Freedom Pet Pass, and we anticipate great things for them in the future.

Search Engine Optimization (SEO) is a very popular topic today on the web. Everyone is looking for an easy way to make it to the top. With search engines becoming more and more popular as a way to find and access content, making sure your website appears on the first page of results is more important than ever.

Despite the popularity of the topic (and the obvious business importance), there are many widespread SEO myths. In this short series, we'll take a look at 5 of the most common.